* GIFS portfolio

"A GIF is magical because it gives us the opportunity to express complex feelings" David Rosenberg, director of Giphy.

 

GIFs are animated images which has as its main characteristic bring content in a fun way. They can be used at all times and they are not just stuck on Instagram... you can use them in your WhatsApp conversations too! In addition to humanizing your brand,GIFs are super shareable, increasing your reach on social networks.

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When and how to use GIFS?

GIFS can be used any time you want to express your brand! You can use GIFS to promote a new product, tell a story, increase brand awareness through your visual identity... the options are endless. The coolest thing is that GIFS are cross-platform! You can use it on Instagram, Facebook, WhatsApp, Landing Pages, Email Signatures, Power Point presentations, among other uses!

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To add a GIF to your Story, simply create a new Story and tap the sticker icon at the top of the screen. After that select “GIF” option and search for key words specifically to find the type of sticker you want to use. Your GIFS will be available to be used around the world, pay attention to the keywords!